Sofialys is a leading international mobile marketing and technology company and the number one provider of direct marketing services to mobile operators in EMEA. It provides customers with a one-stop-shop for display and direct marketing, real time geo-location and RTB supply-side product offerings.
Sofialys manages databases totalling 85 million opt-in subscribers across 8 markets, running in excess of 3,000 direct marketing campaigns a year and regularly achieving response rates, in some markets, of 25% or higher. Sofialys’s display & Aditic platforms serve over 40 billion impressions a month – running hundreds of campaigns for a global network of many thousands of publishers.
The company has offices in Paris, London and Singapore and works with the world’s leading telecom groups, publishers, advertisers and their agencies across EMEA and APAC.
- Sofialys founded
SOFIALYS is the leading mobile advertising and marketing service provider for operators, ad networks, advertisers (interactive agencies and brands), publishers and application developers
- Direct Marketing suite launched
The company offers Direct marketing, where Mobile users must opt-in to a database to receive SMS or MMS ads through campaigns directed to handset users who are located in certain geofences. We offer both traditional and geo-localised Direct Marketing services
- Mobile ad Server Launched
Sofialys’ Advanced Display Solution (ADS), allows media and publisher customers as well as telecoms operators to effectively manage ‘Display’, ‘Rich Media’, ‘In-Stream Video’ and ‘Search’ advertising campaigns across multiple formats. Including the web, mobile and tablet platforms and all existing OS
- ADITIC Ad Network
We launched ADITIC, our online branded mobile marketplace, which connects publishers and advertisers and facilitates the buying and selling process for ad inventory
- ADITIC Services 100 Billion annual impressions
- World's largest geo-location project
- Merger with Optism team